Pérez Alati, Grondona, Benites & Arntsen (PAGBAM) is pleased to announce the launch of Lexie, its new AI-powered virtual agent designed to explain key legal and regulatory developments in a clear, agile, and dynamic format. Through short videos of one to two minutes, Lexie will provide accessible insights on relevant legal matters, complementing the Firm’s traditional regulatory alerts with a modern and innovative approach.
With this initiative, PAGBAM reaffirms its commitment to remaining at the forefront of responsible technology adoption, leveraging artificial intelligence across different areas of the Firm and creating new channels to share high-quality legal content.
A collaborative model between human expertise and digital intelligence
Although Lexie is a fully AI-driven agent, its content is supervised and validated by PAGBAM’s legal teams, reinforcing a work model that combines the Firm’s human expertise with the efficiency and processing capabilities of emerging technologies.
This approach reflects the Firm’s vision for the future of the legal profession: a balanced, ethical, and responsible integration of human knowledge and artificial intelligence, ensuring value and innovation without compromising technical rigor or quality.
“At PAGBAM, we believe that artificial intelligence is not here to replace professional judgment but to enhance it. Lexie embodies that vision: an innovative tool that works alongside our teams to deliver legal information in a more dynamic and accessible way”, said Luis D. Barry, member of PAGBAM’s Executive Committee.
A Firm leading technological innovation in the legal sector
Lexie is the result of a joint effort between the Executive Committee and PAGBAM’s Marketing and Technology Committees, an internal group dedicated to researching, adopting, and promoting cutting-edge digital tools throughout the Firm.
For years, PAGBAM has invested in continuous training programs in artificial intelligence, document automation, cybersecurity, and data analysis, incorporating technologies that optimize internal processes and strengthen the Firm’s ability to offer clients efficient, secure, and technologically advanced services.
“At PAGBAM, the use of AI is no longer a matter of mere debate; we can say that today it is fully integrated into our daily work, with Lexie being only one of the many areas we are currently developing," indicated María Carolina Abdelnabe Vila, Partner of the Data Protection and Technology Department at PAGBAM.
The creation of Lexie reflects this broader strategy and positions the Firm as one of the regional pioneers in incorporating generative AI into legal communication.
A new way to stay informed
Lexie’s videos will be shared periodically, offering quick, easy-to-understand updates on regulatory changes, case law developments, and other relevant legal news. With her concise format and clear language, Lexie aims to make legal information more accessible and help clients, colleagues, and the broader community stay informed in an increasingly dynamic regulatory environment.
PAGBAM invites those interested in receiving Lexie’s updates to subscribe through the official form, available on the Firm’s digital channels, or through the following link.
About Pérez Alati, Grondona, Benites & Arntsen
Pérez Alati, Grondona, Benites & Arntsen (PAGBAM) is a full-service law firm specialized in advising local and foreign companies and organizations. Since its foundation, clients seeking innovative solutions to their most complex legal and commercial matters have turned to the firm for its strategic thinking and sophisticated level of service.
Through its offices in Buenos Aires, Santiago (Chile), Montevideo (Uruguay) New York (United States), Neuquén (Argentina), and its LATAM Desk located in Uruguay, PAGBAM provides coordinated legal advice and transactional capabilities to clients in Argentina and Latin America, which has allowed the firm to develop significant expertise in multiple practice areas. Internationally recognized by specialized publications, for more than 30 years PAGBAM has been ranked among the best law firms in Argentina and the region.
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